Know How To Promote YouTube Videos In 2023 [Updated]

YouTube is a fantastic way to sell your material and get in front of a lot of people because it is the most widely used video-sharing website.


But with so many videos online, isn’t it difficult to stand out?


In response, we are here. We’ll show you how to advertise your YouTube videos for free in this post.


You’ll quickly have a devoted audience for your videos with the help of our time-tested tactics.


Let’s first look at some great ways that YouTube marketing can benefit your website then we’ll discuss the tips to promote YouTube videos.

Only Google today has greater popularity on the internet than YouTube.


Why Is Marketing on YouTube Important?


YouTube marketing can help you access a sizable audience of potential clients with its over 2 billion monthly visitors.


Because so many people utilise YouTube, video marketing is becoming more and more common.


You can use YouTube marketing to graphically display your products. This means that rather than merely telling people what your product is about, you can really demonstrate it to them.


It may be quite effective at turning spectators into customers when done correctly.


The following are some additional benefits of YouTube marketing:

  • Over 84 percent of consumers claim that a video persuaded them to buy something. YouTube product videos can therefore help you increase the number of consumers you have.
  • Much more so than words, videos can keep viewers interested in your content. And 66 percent of consumers concur, stating that they would rather watch a product-related video than read about it.
  • You can reach a sizable audience with YouTube marketing. Since YouTube reaches more people between the ages of 18 and 49 than all cable TV put together.
  • With YouTube videos, you can spend significantly more time with your customers. In fact, visitors stay on pages containing videos for an additional 60% longer. As a result, your site’s SEO rating will be significantly improved.

As you can see, using YouTube videos to promote your items may be very successful. The best part is that it doesn’t even need to require a significant amount of time or money.


In actuality, you may efficiently market your YouTube videos without investing a single penny.


So continue reading to find out.


How Can You Freely Promote YouTube Videos?

Are you prepared to advertise your YouTube videos and gain followers? Simply adhere to these tried-and-true YouTube marketing advice.

Regularly Post Engaging Videos

First things first, in order for your YouTube videos to gain popularity, they must offer something worthwhile to viewers.


This implies that your videos must be interesting to view. If not, it could be challenging for you to stand out from all the other YouTube video.


So, before creating a video, consider whether it will be useful to your audience.


Thus, at least one of the following must be present in your videos:


helpful, educational, or fun

In a similar vein, you must frequently post videos. In actuality, YouTube channels that upload more than one video per week outperform the competition.

So, if you want to increase the popularity of your material, setting a consistent plan of 1-3 videos every week can be a wonderful goal.

Once you begin updating frequently, you may train your audience to watch your content on a regular basis and eventually earn more views.


In a similar vein, you must frequently post videos. In actuality, YouTube channels that upload more than one video per week outperform the competition.


So, if you want to increase the popularity of your material, setting a consistent plan of 1-3 videos every week can be a wonderful goal.


Once you begin updating frequently, you may train your audience to watch your content on a regular basis and eventually earn more views.


Hold giveaways and contests

Want to make your YouTube videos popular? Offering prizes and contests on your website is a fantastic method to achieve this.


The concept is quite basic. People are more likely to watch your videos if they have the potential to win prizes.

Having people like your video, leave a comment, or subscribe to your channel in order to enter is one of the easiest methods to run a contest. By doing this, you may increase engagement and attract more new subscribers.


Even less money need be spent on gifts. You can opt for discount coupons, risk-free samples, subscriptions, and other comparable rewards.

Users will find it very simple to participate in your freebies and contests since only one click is required. Additionally, you won’t need to worry about false submissions because to the robust fraud protection feature.


You may therefore convert site visitors into YouTube subscribers with the free RafflePress plugin. See this article on how to run an online competition for a quick start.


You can also put it on your website in order to get a large audience to your freebies and contests.

Incorporate YouTube videos into your website

Similar to that, you may simply add your YouTube videos as video feeds to your website.

By doing this, the YouTube material on your website will be visible to everyone. Your videos will therefore be seen by a wider audience.

Furthermore, given that the visitors to your website are already interested in your goods, they might watch your videos as well. As a result, visitors that visit your website will give you additional views and subscribers.



Promote on various channels

Cross-promotion of your material with other YouTube channels is another strategy that will increase the number of views on your YouTube videos.


You may promote your material to a new audience by doing that. And if that audience aligns with yours, you can convert them into devoted followers.


Cross-promotion through a different channel can be rather simple as well. You can collaborate on videos, stream a livestream, or simply just mention each other on your own videos.


You can continue collaborating if your cross-promotion is successful. You’ll therefore have a long-term strategy for promoting your YouTube videos.


Post live feeds on YouTube

You might not be aware that viewers watch live videos for 10–20 times longer than they do regular videos.


That’s right, livestreams allow you to maintain viewers’ interest for a considerable amount longer.


You may easily start live streaming videos utilising YouTube Live as well.


Not sure what to broadcast live? Here are some suggestions to get you going:


  • Interrogation and response
  • Webinars, live instruction
  • demonstrations of goods
  • occasion celebrations

The live videos are engaging for many individuals since they are natural. You can appear more sincere because it’s all being broadcast unedited in real time.


You can connect with your followers during Q&A sessions and even address them personally.

Use Other Social Media to Promote Your Channel

Promoting your YouTube videos on other social media sites is another fantastic approach to get a lot of people to watch them.


The next time you upload a video to YouTube, distribute it on other websites so that viewers who aren’t already using YouTube can access it.


Additionally, promoting your YouTube videos is quite simple. Simply post the video’s link to social media platforms like Facebook, Twitter, and Instagram.


Consider that your company has a Facebook group. To put it another way, there is already a group of people that are interested in your content.

You may use this to give potential customers a taste of your material and entice them to visit your YouTube channel.

Include a YouTube widget on your website

Installing a YouTube widget on your website is one approach to guarantee that more people see your videos.


Anyone who visits your website will be able to see and interact with your videos if you have a YouTube widget in the footer or sidebar.


You may convert site clicks into YouTube video views as your videos will be accessible from all of your pages.


For more content, interested visitors can subscribe to your channel.

Utilize YouTube Analytics

You can first assess how well your videos are currently performing if you wish to promote them on YouTube. You can use YouTube’s built-in analytics feature for this.


You can determine if your present strategies for promoting YouTube videos are effective by looking at your stats. Then you can just concentrate on the approaches that work while attempting to improve the approaches that don’t.

Let’s imagine, for illustration, that you collaborated with another YouTuber and ran a cross-promotional campaign. You then used analytics to see how it influenced the performance of your channel and discovered a significant spike in viewers soon after.

You can now use this evidence to show how well your audience responds to cross-promotions on that channel. You can therefore start concentrating on them going forward.


Additionally, YouTube statistics will let you know if your campaign isn’t performing as well as you had hoped. After then, you might attempt to alter and improve them.


Additionally, you learn more about your audience’s region, age, and gender. You can then organise your material keeping this in mind.

Make Your Videos SEO-Friendly

You must make sure that people can locate your YouTube videos if you want to promote them.


Search engine optimization (SEO) plays a role in this. Your YouTube video will appear higher in the search results if it has good SEO.


You may increase the number of visitors that visit your websites by making these few easy changes:


Think of your primary keyword.

Consider the search keyword you want to rank for before you start the video. Take the case when you are creating a video regarding keyword research. You would then wish to rank for terms like “how to conduct keyword research.”

This indicates that your keyword will be “how to do keyword research.”


Include your primary keyword in the script.

Now, be careful to write that keyword into the script as you’re producing the video.


Whatever you say in your videos can be heard on YouTube. By actually using the phrase, you are demonstrating to YouTube that the content of your video fits that keyword.


Make a title with the term in it.

The title comes next after the video is finished. Here, don’t forget to include the keyword to the video’s title. Don’t forget to sound natural as well.


To meet our term, for instance, you could change the title to “How to Do Keyword Research for Your Website and SEO.”

Add the keyword to the tags and description.

Writing a description that works with your video is the next stage. Make sure to add your keyword there as well.


Add tags now using words related to your video. Another technique to demonstrate to YouTube that your video material unquestionably meets those keywords is to do this.


Because of this, YouTube is more likely to display your video when users enter such keywords.


Make a captivating video thumbnail.

You can also make a unique thumbnail image prior to making the video public. A compelling thumbnail on the search results page can persuade users to click on your video.


In fact, just including a thumbnail can increase clicks by 40%!

Additionally, YouTube will take note of viewer clicks and raise your video’s ranking.


As you can see, they are all very easy to complete and cost nothing. In return, more people will be able to access your videos.


Visit our post on the finest keyword research tools if you want to identify better keywords to aid in optimising your videos.


Honor Your Achievements

It’s an opportunity to market your channel whenever you hit a new milestone, such as a sales goal, anniversary, or even a YouTube subscriber goal.


You can have access to a large number of new subscribers in one go while also enhancing your relationship with your current ones.

First of all, by commemorating your accomplishments, you are expressing gratitude to those who assisted you in achieving them. So, it’s a wonderful opportunity to strengthen your friendship with them.


And it’s crucial to do this if you desire long-term growth.


Your subscribers are considerably less likely to unsubscribe and are more inclined to assist you in promoting your content if you include them in these festivities.


Additionally, you can publish various YouTube videos to celebrate your accomplishments in unique ways. You may use this chance, for instance, to promote youtube videos, hold giveaways, hold competitions, etc.


Your content will have a far better chance of going viral if you do this.

Additionally, since they gain something from your milestones as well, this increases consumer investment in your brand.

Communicate with Others

What is the simplest way to increase video views? It involves interacting with your YouTube subscribers, commenters, and other content producers.


Some individuals may not consider YouTube to be a social networking tool. However, it is a community where members interact through comments, likes, and dislikes.


The growth of your channel depends on how you use it as a social media platform and how many interactions you can generate.

Eengage with YouTube subscribers

Engaging with your audience promotes a close relationship with them that can develop into a devoted fan base.

Additionally, conversations in the comments section may keep viewers on your channel longer. Asking questions on your video and enticing viewers to answer will quickly get that going.

Even pinning some people’s remarks to the top will convey your admiration for them. You’ll have a lot easier job attracting customers with nice experiences like this.


Additionally, you can display status updates, polls, and behind-the-scenes material in the community post area.


Engage with the community on YouTube

It’s a fantastic method to generate excitement for your upcoming content, advertise your other goods, or even learn more about your audience.


That’s all, then!


You should now be able to promote YouTube videos without spending a dime.


As you can see, gaining attention on YouTube may be simple and cost nothing. You can quickly promote your videos and build a loyal following with these time-tested tactics.



So these are the ways to promote YouTube videos for free. Now, apply these and grow on YouTube .But in case you face some problem and you think that this problem may not be solved by you then you can hire a video promotion company like Video Boosters Club. Also if your niche is music and you want to increase subscribers on youtube on your channel then you can hire a company called Promozle. They will do your job efficiently because they have their own very professional team. So, you can obviously trust them.

Also Read: Strategy for Organic YouTube Promotion For Increase Subscribers

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